000 00594cam a22002057a 4500
001 001321
003 armpuni
005 20160923145640.0
008 160923s1987####xx#a##########000#0#und#d
040 _aarmpuni
_carmpuni
041 _aen
080 _a659.1
100 1 _aFarris, Paul W
245 1 0 _aAdvertising & promotion management :
_bAmanager's Guide to Theory & Practice /
_cPaul W Farris, John A. Quelch
260 _aFlorida :
_bRobert E.Krieger Publishing Company,
_c1987
300 _a301 p.;, 23 cm.
700 1 _aQuelch, John A.
942 _cLB
_2cdu
945 _aMDC
_d1994-03-09
999 _c1320
_d2495