Advertising & promotion management : (Registro nro. 1320)
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000 -LEADER | |
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fixed length control field | 00594cam a22002057a 4500 |
001 - CONTROL NUMBER | |
control field | 001321 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | armpuni |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20160923145640.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 160923s1987####xx#a##########000#0#und#d |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | armpuni |
Transcribing agency | armpuni |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | en |
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
Universal Decimal Classification number | 659.1 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Farris, Paul W |
245 10 - TITLE STATEMENT | |
Title | Advertising & promotion management : |
Remainder of title | Amanager's Guide to Theory & Practice / |
Statement of responsibility, etc | Paul W Farris, John A. Quelch |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Florida : |
Name of publisher, distributor, etc | Robert E.Krieger Publishing Company, |
Date of publication, distribution, etc | 1987 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 301 p.;, 23 cm. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Quelch, John A. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | LIBRO |
Source of classification or shelving scheme | |
945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
a | MDC |
d | 1994-03-09 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Disponible para préstamo | Biblioteca de la Facultad de Ingeniería UNMDP | Biblioteca de la Facultad de Ingeniería UNMDP | 09/03/1994 | Compra | 659.1 659.1 F 236 | 7775 | 23/09/2016 | 23/09/2016 | LIBRO |